Sarah Wendell

Social Media

Sarah Wendell is author of the book Everything I Know About Love, I Learned from Romance Novels, co-author of the book, Beyond Heaving Bosoms: The Smart Bitches’ Guide to Romance Novels, and co-founder of Smart Bitches Trashy, one of the most popular blogs examining romance fiction. The site specializes in reviewing romance novels, pondering the history and future of the genre in digital form and in print, and bemoaning the enormous prevalence of bodacious pectorals adorning male cover models.

In her quest to celebrate the romance genre and the women who read and write it, Sarah has appeared on Good Morning America, The Today Show, The Gayle King Show on The Oprah Winfrey Network, the Canadian Broadcasting Company’s Steven and Chris Show, and NPR’s All Things Considered. Sarah has written columns on romance releases for The Washington Post, and has been quoted in People Magazine, The New Yorker, The New York Times, The New York Post, USA Today, New Jersey Monthly, The Philadelphia Inquirer, The Los Angeles Times Book Blog, Redbook, Metro:New York, and Publishers Weekly. You can find Sarah on Twitter @smartbitches, on Facebook, or on her couch, most likely with her eyeglasses turned towards a book.

SiWC Workshops

Friday 10:30am

You’re an author. An aspiring author. A writer who dreams of seeing her name on the cover of a book. Maybe you share that aspiration or the good news about your new publishing contract, or your new agent, with someone. Word gets out: you are a writer. Right after exclamations and congratulations come those dreaded questions: What’s your website? Do you have a blog? How are you promoting yourself? Are you on Twitter? What about Pinterest? Those inquiries are scary enough if you don’t have them - or any idea what they are.  And any number of people stand ready to tell you what you absolutely have to have to be successful. It’s enough to make you run away from the internet and never go back except for research purposes. Fear not! With the Smart Bitches trademark humor, wit, and candor, Sarah’s multimedia-enhanced remarks offer solid information about the latest in online self-promotion, addressing such questions as:

What are the must-have items for an author website? (Hint: there are only five.)

Does an author have to start a blog? (Hint: The answer is “No.” There are equally useful alternatives!)

Twitter? Facebook? Pinterest? Tumblr? What now?

While useful for all writers, this session will have a romance bent.

Saturday 3:30pm

Any press is good press, right? Yet the subject of book reviews is a difficult problem for most authors. As someone who has both dished it out on several occasions and taken it when her own books came out in 2009 and 2011, Sarah knows: reviews can be tricky. She will reveal the basics of how to approach different review websites that specialize in romance, and identifying the right websites for your book. She’ll discuss good reviews and how to truly savor them, and bad reviews and how to make lemonade out of them. While the concepts presented apply to all, the specific resources in this session will be romance focused.

Friday 1:30pm

Love it or hate it, social media has become an intrinsic part of the way our world does business, socializes, promotes, and entertains itself. Join our incredible panel for an entertaining, enlightening, wide-ranging discussion on the ins and outs, ups and downs, and dos and don’ts of the virtual world.