New York City-based literary agent and popular teacher Katharine Sands takes participants step-by-step through the success checklist for the getting-published process. From content-creation to contract; first writes to last rights, you will learn essential secrets to practicing PitchCraft, including: what to do -- and what not to do -- when you set out to woo and win a literary agent, the easy-to-fix mistakes many writers make when querying agents, and seven surefire techniques that get you out of the slushpile. Learn how to: identify your selling points and sales engines, whet an agent's appetite, get editors to say "yes," make the perfect pitch, build a media platform, and create a writing career. Do you know how work is sold and how the writer is compensated? Do you know why the writing you do about your writing is as important as the writing itself? This comprehensive session answers these questions and provides key information on many other "must know" issues.